Deck Collector
Overview
This addictive, fun and innovative tool enables card trading online and appeals to children and adults alike. Users register to join the promotion, receiving an online starter pack of cards to trade. Once they have their start pack, they can collect more cards via:
- Trading with other users
- Solving clues and puzzles
- Tracking down hidden cards or third-party sites
- Integrating with other channels e.g. radio, mobile, print, TV
Promotion elements include leader boards, instant wins and a grand prize draw.
Additional functionality includes:
- Delivery of card releases via SMS and email
- Send-to-a-friend functionality
- Full tracking, Traction integration and real-time reporting
Benefits
This highly engaging promotional tool offers long-term audience participation opportunities across multiple channels, both offline and online.
The releases of further card packs drives repeat traffic and the incentivised send-to-a-friend element promotes viral marketing.
This tool offers you a highly measurable promotion tactic that tracks every activity and is flexible enough to adapt to customer behaviour and trends.
Contact MassMedia Studios to learn how this innovative and exciting digital tool could build your customer database.
View our Deck Collector promotion video.